DataPoint: On IPO Day, King Exceeds 300 Million MAUs

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King Digital broke 300 million month active users (MAUs) on Facebook today, according to AppData. That puts the newly-public company at over three times the MAUs of Zynga on the same platform. So far, King’s debut on the New York Stock Exchange has been rocky: Shares closed at $19 today, over 15 percent lower than the offering price. Shares were up slightly in after-hours trading — $19.02 at the time of this writing.

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“It is unusual for an IPO to open up so much lower and then remain down like this throughout the morning it starts trading,” said WSJ reporter Matt Jarzemsky in an interview.

In comparison, Zynga’s offering price was $10 per share, and was down five percent at the end of its first day of trading back in 2011. Although its stock price rose to as much as $14.69 per share (March 2012), it closed at $4.64 today. (more…)

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Collect treasures with Indy Cat in this match-three Facebook game

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What’s better than staring at pictures of cats on the internet? How about a match-three game starring a cat that thinks he’s Indiana Jones? That’s the setup for Indy Cat on Facebook, PlayFlock’s colorful match-three game, which sees players completing puzzle levels to collect treasures with Indy Cat and his friends.

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Car Stories races up the charts on Facebook

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NSi4’s Car Stories is quickly racing up the charts on Facebook, as car fans are challenged to build and research exotic vehicles in this car-themed city-building game. Designed as a car collection game, players in Car Stories will build garages, research buildings and more to increase their collection with classic rides as well as sports cars.

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Dive into virtual treasures in Gold Fish Casino Slots on Facebook

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There’s always room for one more social casino game, as proven by the rapidly growing Gold Fish Casino Slots on Facebook. The game has 681,000 monthly active users (MAU), according to our app tracking platform AppData. That’s up from just 206,000 at the end of February. In Gold Fish Casino Slots, players wager virtual currency on underwater-themed slot machines in the hopes of striking it rich, at least digitally.

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DataPoint: Is FunPlus the Next Social Gaming Giant?

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This week brought news that the social gaming company DianDian Interactive, otherwise known as FunPlus, raised $74 million in a Series B round. It’s the largest funding round for a social gaming company in nearly a decade.

FunPlus board member Richard Lim told The Wall Street Journal that the company did not want to do an IPO, choosing instead to remain private. The funds will be used to launch more games, and to expand its offices in Beijing, San Francisco and Vancouver. Although the company is based in China, most of its revenue comes from players in North America and Europe.

The developer’s success is in large part due to its “Family Farm” franchise. According to Mediabistro’s research tool AppData, Family Farm on Facebook has seen about 20 percent growth in both monthly active users (MAUs) and daily active users (DAUs) this year alone. Even though Zynga’s Farmville dwarfs the Family Farm games in terms of users, Farmville’s MAU and DAU have declined 66 percent and 60 percent, respectively. Farmville 2, which has more users than Farmville, has also declined this year: MAUs are down 42 percent and DAUs are down 38 percent.

The games from FunPlus are showing high engagement as well. Family Farm Seaside has a DAU/MAU engagement of over 35 percent, compared to 18 percent for Farmville, and 20 percent for Farmville 2. Family Farm, another game from FunPlus, has a DAU/MAU engagement of 19 percent this year.

Will FunPlus be able to ride its farming game wave to the top like Zynga? Having raised $87 million so far, it certainly seems possible.

For more information about AppData click here, or call 415-230-2558.

R2Games launches browser MMO Zombies Ate My Pizza

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Worldwide game publisher R2Games has announced the open beta launch of Zombies Ate My Pizza. The browser-based, action-shooter MMO sees players traveling to a post-apocalyptic world inhabited by zombies, where they’re challenged to complete quests with an overall theme of the importance of pizza.

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Facebook improves app requests, hopes to improve engagement in Facebook-connected games

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This week at Game Developers Conference (GDC), Facebook revealed new statistics for Facebook-connected games across the web and mobile devices. On average, over 375 million people play Facebook-connected games each month, while Facebook’s own website and mobile apps send 735 million referrals, on average, to games each day.

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The Inside Network Job Board: Big Viking Games, GameGenetics, WildTangent, Inc. and more

 

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The Inside Network Job Board, powered by Mediabistro, is dedicated to providing you with the best social media job opportunities across social and mobile application platforms. Here are this week’s highlights from the Inside Network Job Board, including positions at:  Big Viking Games, GameGenetics, WildTangent, Inc. and more. Post a job on Inside Network’s Job Board.

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Game Insight announces Mysterium for Facebook, mobile

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Game Insight has announced the latest title in its growing series of hidden object games: Mysterium. From the creator of Mystery Manor, Mysterium places players in a detective story, as they explore the mysterious Collector’s house, filled with mechanical contraptions. In addition, as players explore environments, they’ll travel the globe, from Paris to New York, and will encounter strange artifacts called Mysteriums.

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DataPoint: Is Social Point the Next Big Game Developer?

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The social gaming space is dominated by King and Zynga. As we recently discussed, King’s games alone take up a quarter of the Facebook app market. However, the Barcelona-based Social Point has been growing steadily, and its numbers are nothing to sneeze at.

The company’s biggest hit is Dragon City, which boasts over 24.7 million monthly active users (MAUs). This year alone, the game’s MAUs are up 65.5 percent, and its daily active users (DAUs) are up over 20 percent. Here’s a snapshot of Social Point’s top Facebook apps, courtesy of AppData:

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The developer boasts over 38.5 million MAUs on the platform, an increase of 172 percent year-over-year. DAUs are at almost 7.8 million, up 283 percent year-over-year. DAU/MAU engagement has increased almost 6 percent year-over-year, showing that more users are playing one of Social Point’s games on a daily basis.

The company recently announced a shift in strategy. In an effort to create games that have longer lasting appeal, the company has four new games in the works that will be “mobile action social strategy” games rather than “breeding” games like Dragon City. The first one, “League of Warriors,” is set to launch this spring. According to our sister site Inside Mobile Apps, the company has doubled its workforce in the past year and its revenues have increased 10-fold in the past two years.

Even though Social Point’s revenues are a fraction of King and Zynga’s, the company’s growth makes it a strong contender for the next big thing in social gaming.

For more information about AppData click here, or call 415-230-2558.

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