Pipa Studios’ Praia Bingo has found continued success on Facebook, thanks to the developer’s willingness to engage a worldwide audience with its game updates. The game was first released to be a leader in the Latin American market (specifically Brazil), but was later opened up to English speaking players worldwide.
From the makers of Trophy Slots comes another casino-themed game on Facebook: Club Casino. In addition to the expected slot machines, Club Casino offers blackjack, video poker, Bingo, solitaire, multiplayer poker and even customizable avatars to make each player stand out from the crowd.
Social gaming company Win has announced the launch of its newest Facebook game, Stardust Casino, which looks to take players back to the golden days of the Las Vegas Strip. Developed in partnership with Boyd Gaming Corporation, Stardust Casino looks to combine nostalgia for the hotel, which opened in 1958 (and was demolished in 2007) with modern gaming technology.
Barcelona-based social game developer Akamon Entertainment has released its newest Facebook game, named simply Akamon Slots. The game joins the company’s existing catalog of casual and social casino games, including Bingo Rider on iOS and versions of Roulette, Dominoes, Rummy and Buraco on Facebook.
Goldfire Studio has announced the open beta launch of its CasinoRPG, which has spent the last year in development and closed beta testing. The game looks to capitalize on the popularity of the many casino games on Facebook and mobile, including most recently Zynga’s Hit It Rich: Casino Slots on Facebook.
Zynga may have recently halted its push into real-money gaming, but the company’s line of digital casino offerings has expanded with the launch of Hit it Rich: Casino Slots on Facebook. The game comes from Spooky Cool Labs, which Zynga acquired in June specifically for the purpose of building social casino games.
RealNetworks today announced GameHouse Casino Plus, a new social casino game that offers sweepstakes to its US players, rewarding “life-changing” cash prizes.
GameHouse Casino Plus is based on the Facebook game GameHouse Casino, but it contains monthly sweepstakes, each rewarding one lucky entrant $100,000. Starting tomorrow, August 1, the first sweepstakes will be available for entry for Facebook players in 31 states and Washington D.C. Players outside of these supported areas will be eligible to enter a monthly contest for large amounts of virtual coins.
Caesars Interactive Entertainment, as a subsidiary of Caesar Entertainment, is part of the world’s largest gaming company. It has built its social gaming portfolio with studio acquisitions such as Playtika and Buffalo Studios as well as through partnerships with Microsoft and Electronic Arts. With these acquisitions, Eilers Research reports that Caesars now holds 18.6 percent of the overall social casino market in the second quarter.
[Editor's Note: This story was a recap of an interview InsideSocialGames.com had with Alan Avidan, Executive Director of Business Development at Bees and Pollen occurred on June 6,2013, during Day 1 of the Inside Social Apps Conference in San Francisco.]
Alan Avidan of Bees and Pollen is working on a new type of game play: predictive personalization. The idea stems from the fact that many players get frustrated when they get stuck. For beginners this might mean not clearing level one, where as for more experienced players, the breaking point might occur when they can no longer unlock certain features without using the virtual store.
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