King overtakes Zynga as top Facebook app developer

King Logo 650

Social and casual games company King (formerly has passed Zynga to become the top app developer on Facebook by monthly active users.

The developer behind Candy Crush Saga, Farm Heroes Saga, Bubble Witch Saga and more now has 150 million monthly active users (MAU) across its full catalog of games, while Zynga has fallen to 147 million, according to our app tracking service AppData.

King’s Candy Crush Saga also holds the title of top Facebook game, with 45 million monthly active users. The top Zynga game, FarmVille 2, is the seventh most popular app (and fifth most popular game) with 26.1 million MAU. Two other King titles, Pet Rescue Saga and Farm Heroes Saga, are at spots five and six with 27 million and 26.7 million players each, respectively.

This change in ranking comes just one week after Zynga founder and ex-CEO Mark Pincus was replaced by former Xbox head Don Mattrick. Despite the developer’s troubling status, Mattrick will be paid at least $1 million annually to help save the ship.

Meanwhile, King recently abandoned traditional advertising in its games on Facebook and mobile devices, opting instead to rely on in-app purchases and microtransactions as its games’ primary revenue stream.

Social Media 101

Mediabistro Course

Social Media 101

Get hands-on social media training for beginners! Starting November 10, hear from our expert speakers on the  best practices for getting set up on the major social media platforms, how to create meaningful content, and engage with your audience across sites. Register now!


Leave a Reply

Get the latest news in your inbox
interested in advertising with inside social games?

Social Media Jobs
of the Day

Director of Communications

Coin Center
Washington, DC

Marketing Manager (US)

New York, NY

Media Director

Bailey Lauerman
Omaha, NE

Media Coordinator

Douglas Gould and Company (Media Coordinator)
New York, NY

Communications & Digital Specialist

New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us