Warner Bros. forms fellowship with Kabam for Hobbit games

Warner Bros. Interactive Entertainment and Kabam have joined forces to co-publish mobile and web games based on Peter Jackson’s upcoming Hobbit film trilogy.

Kabam is set to develop and maintain two strategy titles, one mobile and one online. Mobile devices will receive The Hobbit: Kingdoms of Middle-earth, while The Hobbit: Armies of the Third Age will be playable on web browsers. Both games are scheduled to launch this Fall and players will be able to sign up for the latter game’s beta starting on Sept. 25.

Warner Bros. Interactive Entertainment has been largely absent from social and mobile platforms, though the studio has developed a few light tie-ins to some of its movies and mobile versions of popular franchises. While there have been a number of mobile games based on its parent company’s more popular IP, these tend to be licensed titles developed by third parties like Gameloft. Kabam, however, has managed to successfully leverage itself as a core game developer, with only 30 percent of its income coming from Facebook. The majority of its revenue now comes from its own web platform and mobile and tablet games. Recently, the company scored a major hit with Kingdoms of Camelot: Battle for the North on iOS.

Now that it’s clearing revenue of $100 million and isn’t dependent on one platform, the company is now considering an IPO but hasn’t said whether that will happen in 2013 or 2014.

Facebook Marketing

Mediabistro Event

Facebook Marketing

Starting January 13, work with the group marketing manager of social media at Microsoft/BingAds to grow your business on Facebook! In this course, you’ll learn how to set up your company page, understand Facebook best practices, and execute a monthly content strategy. Register now!


Leave a Reply

One Response to “Warner Bros. forms fellowship with Kabam for Hobbit games”

  1. Kabam announces Fast & Furious 6 mobile game says:

    [...] movies. Last year Kabam and Warner Bros. Interactive Entertainment partnered to co-publish The Hobbit: Kingdoms of Middle-earth for mobile devices. The game became the fastest growing title in Kabam history, becoming one of the [...]

Get the latest news in your inbox
interested in advertising with inside social games?

Social Media Jobs
of the Day

Business Technology Editor

Washington, DC

Assistant Editor

8 Inc.
New York, NY

Editorial Manager

Air Age Media
Wilton, CT

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us