Social Point closes $7.4M round of Series B funding

Barcelona-based social game developer Social Point revealed today that it has closed a Series B round of funding totaling in $7.4 million. The funding is led by Idinvest Partners and BBVA, as well as existing investor Nauta Capital.

Social Point plans to use the funds to hire new staff across the company, develop new social games and expand onto mobile platforms. We’ve known about the move to mobile for a while, as CEOs Andrés Bou and Horacio Martos told us in April that the company is working to bring their popular Facebook games Social Empires and Social Wars to iOS sometime later this year. The recently-released Dragon City is even more popular than Social Empires and Social Wars, so it’s possible Social Point might be planning to bring that title to mobile platforms, too.

Social Point’s found success pursuing the male-dominated mid-core market on Facebook. This strategy has worked for the developer since it launched in 2008, as its user base continues to grow steadily: Currently, the company’s seeing its highest number of monthly active users since September 2011 with 15.4 million MAU and a peak of 2.67 million daily active users.

 

Creative Social Branding

Mediabistro Course

Creative Social Branding

Starting November 24, learn how to create a social buzz for your brand! You’ll learn how to engage with audiences on social platforms, identify and engage with current trends and influencers, and build an excellent social strategy to amplify your numbers and rate engagement. Register now!

 

Leave a Reply

One Response to “Social Point closes $7.4M round of Series B funding”

  1. Social Point closes $7.4m, brings ‘Social Empires’ to mobile says:

    [...] Inside Social Games – Social Point closes $7.4M round of Series B funding [...]

Get the latest news in your inbox
interested in advertising with inside social games?

Social Media Jobs
of the Day

SK Energy Seeking Social Media Guru

SK Energy Shots
New York, NY

Social Media Producer

Los Angeles Times
los angeles, CA

Social Media Specialist

Catholic Review
Baltimore, MD

Direct Marketing Strategist

Southern Poverty Law Center
Montgomery, AL

Freelance Assistant - Social Media Team

Viacom Velocity
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us