Kabam branching off Facebook to iOS, new games networks

Kabam moves farther away from its Facebook origins today by launching Dragons of Atlantis on games portal Kongregate and Kingdoms of Camelot on iOS.

The official announcement today only mentions a publishing partnership with Kongregate, but we found Kabam’s first mobile game on the Canadian App Store early last week. Though Kabam VP of Mobile Matt Ricchetti had no public comment on the title, we observe he’ll be speaking at the upcoming Game Developers Conference in San Francisco next month — where he’ll presumably discuss Kabam’s efforts to diversify its offerings as a social game developer that got its start on Facebook.

Kabam’s reputation comes from asynchronous strategy combat games like Dragons of Atlantis and Kingdoms of Camelot. In 2011, the developer landed an $85 million fourth round of funding, the developer started to expand, bulking up its core technology and metrics tracking infrastructure, opening a San Francisco studio and launching games on other platforms like Google+ and its own site. Going into 2012, Kabam acquired Fearless Studios to push its games out of 2D and into streaming 3D. The company also completed some restructuring that resulted in layoffs, the magnitude of which we never quite discovered. As of February 2012, Kabam claims its quarterly bookings are up 10 times over its Q4 2010 and that it believes it’s No.2 behind Zynga in terms of social game revenue.

An interesting component buried in the press release is a proprietary framework called Pyramid that Kabam plans to use to connect all its games in a synchronous environment. The goal for the user-side experience is to allow players on various networks and devices to play together. On the developer-side, the framework eliminates the need for branched code and multiple update pushes for different platforms. It’s unclear how smoothly Pyramid will work in mobile, where Apple’s update policy often trips up cross-platform developers that want to release constant updates.

As Kabam’s attention has shifted away from Facebook, we’re not at all surprised to see its traffic on the platform sagging. Daily active users alone are down over 50 percent since July 2011, from 1.4 million to 590,000, according to our AppData traffic tracking service. For context, Kongregate claims a user base of 16 million monthly unique visitors.

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Leave a Reply

8 Responses to “Kabam branching off Facebook to iOS, new games networks”

  1. Blog - Kabam says:

    [...] some folks out there in media-land are saying about our new partnership on sites like VentureBeat, Inside Social Games and [...]

  2. Beyond Facebook: Social games’Kabam moves for independence with Kongregate partnership says:

    [...] The Godfather: Five Families, Dragons of Atlantis and the popular Kingdoms of Camelot. According to Inside Social Games, based on the company’s recent quarterly bookings—which are up 10 times over its [...]

  3. Beyond Facebook: Game publisher Kabam moves for independence through Kongregate partnership | WorldFlashNews.com says:

    [...] The Godfather: Five Families, Dragons of Atlantis and the popular Kingdoms of Camelot. According to Inside Social Games, based on the company’s recent quarterly bookings—which are up 10 times over its 2010—Kabam [...]

  4. Kingdoms of Camelot goes to war on iPhone, iPad for ‘Canadians’ | GREAT HOT GAMES says:

    [...] [Via Inside Social Games] [...]

  5. Ka Boom says:

    Stick a fork in it already!

  6. Endeavor Entrepreneur company Wizards Productions, a Jordan-based gaming studio, pivots into mobile – Entrepreneurship Center | Endeavor Global says:

    [...] producing mobile games early this year, moving away from publishing primarily on Facebook. The jury is still out on whether this has been a successful shift, yet many are following suit, looking to mobile as the [...]

  7. Trading Growth for Control | ex post facto says:

    [...] As these companies grow, they must regain control over distribution, complementing Facebook’s user funnel with other funnels to ultimately reduce Facebook’s contribution to new users to a minority. Otherwise, the company is wholly dependent on Facebook for growth. Kabam has made this transition very successfully. [...]

  8. Kabam launches Arcane Empires for iOS and Android says:

    [...] comes as no surprise, since Kabam announced in February that it was moving away from its origins on Facebook by expanding onto both mobile devices and [...]

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