Sony Online Entertainment VP Heads to Zynga as General Manager

Sony Online Entertainment confirmed to Gawker video games blog Kotaku this morning that John Blakely, SOE’s Vice President of Development, had left the company to join Zynga. Blakely is now General Manager at Zynga Austin, according to an update on his LinkedIn profile.

Blakely was at SOE for nearly a decade, championing development on massively multiplayer online games like EverQuest II and the recently-released DC Universe Online. Before that, he held management positions at other video game development studios and worked in an engineering co-op at NASA. Zynga’s Austin studio was formed in June 2010 with the acquisition of Challenge Games.

SOE has struggled with the social games space, not only losing executives to social game developers, but also failing to launch social games with long term growth potential. The publisher’s newest game, Catch A Killer, launched in December and today has just 22,000 monthly active users and 1,000 daily active users. SOE’s oldest Facebook game, PoxNora, has just 3,000 MAU and 162 DAU as of today. It’s unclear how the publisher could relaunch a social games strategy at this point.

Zynga did not respond to a request for comment as of press time.

Social Media 201

Mediabistro Course

Social Media 201

Starting October 13, Social Media 201 will provide you with hands-on instruction for gaining followers and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

 

Leave a Reply

One Response to “Sony Online Entertainment VP Heads to Zynga as General Manager”

  1. מבחר ידיעות ביזאריות יותר ופחות says:

    [...] ואם ציפתם לראות כאן תהייה למה יוצר כמו מקג'י מחליט להתעסק במשחקים חברתיים, לא תמצאו אותה כאן , הסיבה היא שהמשחקים של PopCap הם אמנם משחקים עם הרבה אלמנטים חברתיים, אבל הם בראש וראשונה משחקי ארקייד פשוטים ואפקטיביים  . אם נעזוב את התלת ממד, הצעד הזה נשמע לי הרבה יותר שפוי מאשר עזיבה של כל מיני מנהלים של סוני שהולכים לעבוד בזינגה [...]

Get the latest news in your inbox
interested in advertising with inside social games?

Social Media Jobs
of the Day

Social Media Strategist

WHYY
Philadelphia, PA

Social/PR Manager

Small, hot SoCal ad agency
CamarilloCamarillo, CA

Social Media Marketing Manager

NBC Universal
New York, NY

Director of Media Relations

American Jewish World Service
New York, NY

Director of Communications

New York University
New York, NY

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Mediabistro A division of Prometheus Global Media home | site map | advertising/sponsorships | careers | contact us | help courses | browse jobs | freelancers | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us