Zynga’s First Android Title Will be Texas Hold’em

In recent months, Zynga has been ramping up its mobile development teams without much visible result aside from an iDevice version of FarmVille. Now it’s using Facebook’s mobile platform updates to move onto Android, too.

Instead of FarmVille, Zynga has chosen its second most popular game, Zynga Poker, which has about 36 million monthly and six million daily active users on Facebook.

It’s an interesting pick, since Android has a combination of dozens of Texas Hold’em games and weak discovery mechanisms; it may be hard for a new competitor to make much headway, especially by Zynga’s definition of the term.

But Zynga may be hoping to riff off its Facebook success. The app will use Facebook’s new single sign-on, which will allow Facebook users to quickly tap through registration and start playing.

Zynga also seems to be angling for Poker to become a worldwide standard for Hold’em. In August, it added Chinese-language localization to the Facebook version, while Android’s rapid spread in Asia should also help Poker spread there.

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3 Responses to “Zynga’s First Android Title Will be Texas Hold’em”

  1. Texas Hold’em Poker en Android para descargar | ReadWriteWeb España says:

    [...] de su plataforma móvil. En ella ha encontrado la compañía desarrolladora Zynga el hueco para implementar su creación. Esta aplicación dispone de unos 36 millones de usuarios al mes y seis millones al día conectados [...]

  2. Zynga ส่งเกมลง Android ตัวแรก, PopCap บอกต้นปีหน้า | ข่าวไอที ข่าวเทคโนโลยี ข่าวคอมพิวเตอร์ บทความคอมพิวเ says:

    [...] Zynga ส่งเกม Zynga Poker ซึ่งเป็นเกมยอดนิยมอันดับสองของบริษัท (รองจาก Farmville) มาทำทางก่อน เกมนี้รองรับฟีเจอร์ Single Sign-On ของ Facebook ด้วย จุดเด่นของเกมนี้เหนือเกมไพ่โป๊กเกอร์อื่นๆ คงเป็นฐานผู้ใช้จำนวน 36 ล้านคนต่อเดือน ทำให้การจับคู่เล่นทำได้ง่ายขึ้นมากนั่นเอง – Inside Social Games [...]

  3. Faltering Farmville is a Sign of Social Gaming Woes says:

    [...] with new platforms and new games. Farmville is now available for iPhone and Zynga Poker is coming to Android. Zynga will likely play a big part in a social network from Google, and last week, the company [...]

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