Chinese-Language Titles Take Over a Third of This Week’s List of Fastest-Growing Facebook Gamess by DAU
China has blocked Facebook, and Chinese-language users in other countries comprise just a small portion of Facebook’s total userbase. Yet this tiny group has nevertheless managed to land eight titles on this week’s AppData list of fastest-growing Facebook games by daily active users — just one less than in the English-language group, which has a playerbase that’s over 10 times as large.
Even more amazing is that Chinese-language games fill all five top spots (My Kingdom is in Chinese, despite the name):
Top Gainers This Week – Games
|9.||CSI: Crime City||156,875||+66,586||+74%|
|12.||超級職場 — 超人氣！免費休閒養成遊戲！||53,043||+39,928||+304%|
Although My Kingdom is by Happy Elements, three others among the top five are by a single company, Boyaa. Despite Boyaa’s dominance, there’s a good range: the top five games include two farming / city titles, an RPG, a strategy and a poker game, in that order. My Kingdom is the only one of the five that’s brand new, although further down, both 超級職場 — 超人氣！免費休閒養成遊戲！ and 恐龍王國 are new.
Ibibo.com is the first English-language game, although it’s not technically a game, being instead a portal. It’s also from the Asian side of the world, as Ibibo is an Indian company that’s jointly owned by Naspers (from South Africa) and Tencent (China).
Crime City, Backyard Monsters and CSI: Crime City are all local products, to some degree. The two Crime Cities, which are actually quite different, continue to pace each other; we’ve reviewed them here and here. Backyard Monsters is becoming Casual Collective’s first truly successful title, with a long ramp-up into the millions of users.
ดรีมการ์เด้น rounds out the Asian titles, and is also one of the first real Thai games that we’ve seen achieve any significant size, although it appears to be a fairly standard gardening / farm game in the Chinese model. The developer, Gametree, appears to have some affiliation with SNSPlus, which publishes most of the other significant Thai games on Facebook.
If you’re interested in more metrics on language groups or other demographic details from Facebook, check out Inside Facebook Gold, where we track platform statistics for over 160 countries.