Paysafecard Launches In-Store Virtual Goods Payments for the US

A popular European payment option is coming to the US this morning: Paysafecard, a prepaid card sold at retail locations and usable for online microtransactions.

Paysafecard is yet another variation on the cash payment theme, targeting consumers who don’t have credits cards. In this case, the consumer goes to a US retail location — Paysafecard already has 12,000 lined up — and pre-purchases a card for a set amount of $10, $25, $50 or $100.

The card includes a 16-digit PIN, which can be entered into any game that accepts the Paysafecard for virtual currency. The company has only announced one online partner, NHN, but the idea is to make the Paysafecard useful across a wide variety of games in time.

We’ve covered several similar options, most recently PayNearMe, which is just an inversion of the Paysafecard model — for PayNearMe, the customer first sets up a virtual currency transaction online, then goes to a store to pay the exact amount. Both use printed receipts (as shown below), rather than a hard plastic card of the sort usually associated with store gift cards.

PayByCash and Rixty are also popular non-credit payment options. For more on payments, check out our recent Inside Facebook Gold survey on the subject.

AppData - Facebook application stats and data from Inside Network

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2 Responses to “Paysafecard Launches In-Store Virtual Goods Payments for the US”

  1. New Credits Partner PlaySpan Will Bring 20 More Payment Options to Facebook says:

    [...] online payment card Boleto Bancario, Europe-focused retail card Paysafecard (which is separately beginning a push in the US) and the broadly international online Wallie card will be among the new payment providers [...]

  2. Franky says:

    Was about time paysafecard made it to the US ;D
    I’m from Europe and I’ve been using it for ages though I always thought it was a pity that US gaming companies didn’t offer it as a payment option … guess that might change now, I surely hope so! :)

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