Playdom Continues Acquisitions with OffBeat Creations Purchase

In its latest move to expand on Facebook, Playdom has bought social game developer Offbeat Creations. Playdom raised $43 million last fall — it said it would be buying companies, at the time, and it quickly did with its purchases of Green Patch and Trippert Labs.

We’ve been expecting many acquisitions of this sort to happen in 2010. Smaller developers are facing a host of new competition, from big rivals like Playdom that have established traffic, experience, operations and revenue streams, and from traditional gaming companies. Facebook’s changes to its interface and platform policies — like the recent removal of notifications — means that most developers need to come up with new strategies, which is something smaller shops have fewer resources to do.

Offbeat Creations has 8 applications on Facebook, with the largest being dice game Super Farkle. Between its apps, the developer has nearly 1.5 million monthly active users and more than 200,000 daily active users, according to AppData.

The Bellevue, Wash. company, founded by Chia Chin Lee, Robert Reichner and Tom Fakes and its team of 12 will join Playdom’s 15-person Seattle office, the companies say. Terms of the deal were not disclosed.

Sponsored Post

Hands-On Social Media Training for Beginners


Social Media 101
In our Social Media 101 boot camp, you’ll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

Leave a Reply

One Response to “Playdom Continues Acquisitions with OffBeat Creations Purchase”

  1. Marvel Avengers Alliance marries turn-based combat to rich comic book IP says:

    [...] Michael Rubinelli, Disney Playdom’s VP of studio operations. Not only did the development team at Playdom-acquired Offbeat Creations have plenty of time to collaborate with Marvel on perfecting the IP, but the design of the gameplay [...]

interested in advertising with inside social games?

Social Media Jobs
of the Day

Digital Strategist

RF|Binder
New York, NY

Managing Editor, Pediatric News

Frontline Medical Communications Inc.
Rockville, MD

Community Manager

National Center for Learning Disabilities
New York, NY

Social Media Manager, Epicurious

Conde Nast
New York, NY

Creative Content Maker & Technologist

socialdeviant
Chicago, IL

Featured Company

Join leading companies like this one and recruit from the nation's top media job seekers on the Mediabistro Job Board. Every job post comes with our satisfaction guarantee. Learn More
 

Our Sponsors

Also from Inside Network:   AppData - Facebook & iOS Application Stats   PageData - Engagement Data on Facebook Pages   Facebook Marketing Bible   Inside Network Research
 
home | site map | advertising/sponsorships | about | careers | contact us | help courses | browse jobs | freelancers | events | forums | content | member benefits | reprints & permissions terms of use | privacy policy Copyright © 2014 Mediabistro Inc. call (212) 389-2000 or email us