The new American rendition of Dungeon Fighter Online, a two-dimensional massive multiplayer online role-playing action game already going strong in Asia, is getting another revenue stream in its open beta. The game’s publisher, Nexon, has recently opened the cash item shop which will allow players to spend the virtual currency known as Nexon Cash (also known as NX) on various virtual goods.

Originally developed by Neople, and already popular in the regions of Korea (Dungeon & Fighter), China, Taiwan, and Japan (Arad Senki), the game is a mix of arcade action/fighter type games and RPG-like fantasy.

Players are allowed to pick from five character classes (each with unique abilities) and are then able to customize them with various weapons, armor, skills, items, and clothing; hence the RPG label. These various customizations can be either functional (i.e. skills) or aesthetic (i.e. clothing).

Currently, many of these items are available in the beta version of the cash item shopfor as little as 500 to as much as 25,000 Nexon Cash ($1 equates to 1000 of the virtual currency) for a single item, and anything purchased during beta will carry over once the game finally goes live. This includes Avatar Tokens, Life Tokens (used to resurrect dead players), healing items, extra inventory (if only all MMOs had this), “respect” items, and trading licenses that allow players to set up their own personal shops.

Despite the number of different items, the most curious is the one dubbed “Avatar Tokens.” These tokens do not actually have an effect on the player, but rather can be used to turn into something more interesting. They let players a randomized effect that may change how their character looks or improve a random stat. They could turn out to be purely aesthetic or functional. Essentially, the idea is to create a bit of a gambling allure as players buy multiple tokens in the hopes that they get what they want or need.