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Adknowledge Acquires Super Rewards
July 22nd, 2009
| By - Justin Smith - | 1 Comment » |
In what is one of the biggest moves in the virtual currency monetization space to date, Adknowledge this morning is announcing the acquisition of Super Rewards, one of the leading virtual currency monetization platforms for social apps and online games. Terms of the acquisition were not disclosed, and no major changes at Super Rewards as a result of the acquisition are planned. Adknowledge says it views its role in the acquisition as a parent company that will now be helping Super Rewards accelerate its growth.
“What contextual advertising was to the web, virtual currency is to the social web,” Scott Lynn, Founder and CEO of Adknowledge, says…
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December 16th, 2009 at 10:45 am
[...] a move that Adknowledge has long been planning — especially since it bought Super Rewards this summer — the advertising technology company announced yesterday that it is letting advertisers bid [...]