Just moments after Facebook’s Dave Morin announced the launch of Facebook Connect for the iPhone this weekend at SXSW, SGN CEO Shervin Pishevar took the stage to announce the launch of a new titles called Agency Wars that includes Facebook Connect for both the iPhone and the iPod Touch.

The game is described as a massively multiplayer title like another recent SGN release, Mafia: Respect and Retaliation.

In Agency Wars, players find themselves taking the role of the slick and suave spy (okay, maybe not James Bond, but you get the idea), allowing them to join any of a number of international agencies such as the CIA or MI6.

Of particular interest, however, is that Agency Wars allows players to play in joint missions with friends via Facebook Connect against other agencies. Moreover, the game utilizes location based missions (like Mafia: R&R), allowing players to play with and help nearby friends progress through the game.

In addition to the Agency Wars release, SGN also announced that Facebook Connect is also now available for iBowl, its largest iPhone title with 5 million players. This game, for those that may not remember, is one of the suite of Wii-like sports titles that makes direct use of the iPhone and iPod Touch’s built in accelerometer to allow users to play by using an actual bowling motion (including the force and curve of your bowl).

The launch of Facebook Connect will definitely enrich the element of live competition between players. Now, iPhone or iPod Touch owners can actually compete as teams and share scores directly through their Facebook feed. We’ll be watching our News Feed closely!