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By Christopher Mack 1 Comment »

Zynga LogoZynga today announced that Brandon Barber, formerly the senior director of global marketing at Electronic Arts, has joined the company as Vice President of Marketing.

At EA, Barber was responsible for the company’s web services business model. He also established entertainment/music marketing functions for EA and worked on distribution partnerships with the film, music, and television industries. Before EA, Barker worked at Napster, where he ran the product team and helped increase the user base from 100,000 to 1 million.

At Zynga, Barber will report to Andrew Trader, EVP of sales and business development.

“We have grown to a point where we needed to add a key marketing position and found the perfect person to fit the bill. Brandon’s combination of gaming and digital media experience makes him the ideal person to lead the charge and help build Zynga with consumers everywhere,” said Trader.

To dig deeper into the social gaming market, check out our new report: Inside Virtual Goods: The Future of Social Gaming 2010.

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One Response to “Brandon Barber Joins Zynga from EA”

  1. Zynga Expands Its Executive Team With 5 New Hires Says:

    [...] Zynga will also be adding to its roster of former Electronic Arts employees with Colleen McCreary and Mike Verdu. McCreary will be coming in as the new chief people officer, [...]

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