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Offerpal Media

Meet the Godfather Behind Mob Wars’ (Real) Money: Super Rewards

August 28th, 2008

Popular Facebook game Mob Wars has recently been rumored to be the most profitable app on Facebook. While that will never be known for sure, one thing is clear: Mob Wars is making a lot of cash. Probably in the tens of thousands of US dollars per day. How?

One large reason: Mob Wars has baked incentivized CPA offers from Super Rewards directly into the game, and expertly tuned its virtual economy to drive offer conversions without significantly imbalancing the economy or damaging game play. (Mob Wars also works closely with CPA monetization firm Offerpal Media.)

> Read the full article at Inside Facebook

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Posted by - Justin Smith -
Filed in Business, Metrics, Social Games
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