Facebook Games Make Money, According to Developer Analytics
Facebook app analytics shop Developer Analytics released a report today detailing what it’s calling the “Top 20 Facebook Apps by Monetization Potential.” While the calculations are estimates based on data points from developers, panels, and surveys, they do illustrate that social games possess many of the measurable characteristics required to monetize apps well on social networks.
What was the methodology? Developer Analytics says, “Monetization potential is calculated based on five trend equations derived from hundreds of real CPM, and CPA/Virtual Goods revenue data points collected directly from developers and partners. The five equations relate revenue to total daily unique users, return users, churn rate, application age, and daily page multiplier (impressions/unique user/day).” However, DA caveats, “We currently have not implemented our system for tracking average time by hour spent on an app per user per day, so highly engaging flash games… have heavily underestimated monetization potentials.”
Games included in the top 20 are Mob Wars (which DA says could make $20k/day), PackRat (which only has 20k DAU), Friends For Sale, (Lil) Green Patch, Pet Pupz, and Parking Wars.
DA is very excited about Mob Wars, and with good reason – the game has a ton of highly engaged users that last a long time. One thing we do know is that, like many of the great social games of our time, Mob Wars is monetizing through a virtual currency system with incentivized CPA offers via Offerpal Media and Super Rewards.
Whether the coefficients in DA’s algorithms are right remains to be seen, but one thing is clear – you can make great returns with well tuned social games on Facebook.
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Well, don’t think that only developers of Facebook can earn money from the site, WE can earn money with it as well. Facebook is a worldwide phenomenon. With its millions of registered users also comes millions of great money-making opportunities. Build a massive list of targeted buyers and you can be making easy cash in no time. Invest your time learning how to make money with Facebook and it will be a time well spent.I should know. I’m earning from it. Great post!
Andy is right not only developers of Facebook can earn money, even me, I earned lot of money on Facebook. I have 3 suggestion to earn money on Facebook, you must SELL, ADVERTISE and GET INVESTMENT.
Please can someone explain in detail how exactly to monetize a very simple Facebook multi player game?
ITs not complicated like Farmville etc.
And also who to use for CPA alternative to monetize apart from direc micropayments?
Thanks
let your players pay for stuff they need in order to move on in the game. one way to monetize is to use a phone payment service like daopay.com.
to earn $2000 per day
Hi a friend introduced face book games to me and i was so motivated to begin playing one for trial money.